KINEXON Wearable Controls The Lights During Andreas G. Concert in Munich

In the high-stakes world of competitive basketball, small margins make the difference between winning and losing. This is where optimization becomes the cornerstone of athletic performance. The focus is not just on finding a magic formula, but on creating the conditions for athletes to consistently operate at their best.

As basketball training evolves, teams are embracing data-informed insights to augment shooting efficiency. With every shot carrying potential season-changing weight in competition, refining practice intensity and replicating in-game pressure are key to gaining a competitive edge.

March Madness is one of the most intense and physically demanding periods in collegiate basketball. The congested schedule, high-pressure stakes, and minimal time for recovery require an evidence-based approach to reach and maintain peak performance while mitigating injury risk throughout the tournament. 

The landscape of professional basketball is evolving rapidly, with teams placing a greater emphasis on performance optimization and injury prevention. In a highly competitive environment like the EuroLeague, where the ultimate goal is to win games and championships, maintaining peak player performance while minimizing injuries is a fundamental challenge. 

Every coach knows the feeling – standing on the sidelines before a game, confident that the team is fully prepared. The training week went well, the players were engaged, and everything felt right. And when the final whistle confirms the win, the inevitable question arises: 
What made this week so effective? How can we replicate it?

Knee injuries are a major concern in women’s basketball, with ACL injuries accounting for a significant portion of these issues. Managing player workload is key to injury prevention, but achieving the right balance between training and recovery is challenging. The Texas A&M Women’s Basketball team faced this dilemma and turned to a data-driven approach to optimize player health and performance.

When it comes to tracking technology in sports, precision is everything. And once again, KINEXON has proven why it’s a leader in the field. Our cutting-edge KINEXON PERFORM GPS Elite, GPS Pro, and LPS tracking systems recently underwent FIFA’s 2024 Electronic Performance and Tracking System (EPTS) performance tests — and the results were nothing short of outstanding.

As sports technology evolves, 2025 promises to be a landmark year with KINEXON Sports at the forefront. Renowned for its innovations in real-time tracking and analytics, KINEXON Sports is revolutionizing the way athletes, coaches, fans, and referees experience the game. 

From delivering game-changing insights to enhancing fan engagement and officiating precision, here’s what to expect from KINEXON Sports in 2025. 

Adjusting practice schedules is a fine line for coaches to walk to maximize player performance. Arizona State’s Jake Garrity, the Assistant Head Coach of Sports Performance/​Sports Science for women’s volleyball, focuses on live jump count performance analytics to lay the foundation for when the coaching staff adjusts practice intensity.

Ten years ago, KINEXON Sports embarked on a journey to revolutionize the game. What began as a bold idea in Munich’s iconic Allianz Arena has evolved into a global success story, empowering over 500 elite sports teams worldwide.

As we reflect on this incredible decade, here are five surprising facts about KINEXON Sports that showcase how far we’ve come — and where we’re headed next.

Professionalization also brings with it more performance, more strain, and more pressure. For female athletes, this still means an increased risk of injury. The reason: individualized training and workload management must take the hormonal cycle into account. Studies on this are accumulating, but a challenge remains. 

Stony Brook University, known for research excellence, has upgraded its athlete performance monitoring and player safety efforts with KINEXON technology. We spoke with George Greene (Senior Associate Athletic Director of High Performance) and his team about their work to optimize training and enhance sports performance insights.

Player load tracking in basketball: How does data-based injury prevention, like reducing Jumper’s Knee, become financially beneficial for clubs?

To better manage player load, the SD Eibar’s women’s football team switched to a data-driven strategy powered by GPS. It’s a move that their physical trainer, Ismel Mazola says, led to more confident coaching decisions and motivated his players.

After the holidays, many teams struggle to get back on track. But not Texas A&M Women’s Basketball. Their Strength and Conditioning coach uses data and analytics to avoid a slump and start fast in conference play.